North United Publishing & Media (Group) Co., Ltd. is a large-scale comprehensive publishing and media company holding by Liaoning Publishing Group.
It was established on August 29, 2006, and become the first listed company with its publishing and business operations on December 21, 2007.
Company stock referred to as the “publishing media”, the transaction code is “601999”.

The Publishing Media always firmly grasps the direction of cultural construction and publishing industry development law, conceptualizes itself to correct guidance, highlight the main industry, strong strength, enterprise culture distinctive positioning.

Developing to trans-regional, cross industry, cross media, cross boundary, the publishing media create a domestic leading large-scale cultural enterprises and strategic investors.

It continues to deepen the adjustment of industrial structure, to promote the traditional publishing industry to the modern publishing industry a full range, wide field, multi-level strategic transformation.

Efforts to develop to establish “the publishing industry, big circulation industry, education industry, pan entertainment industry plus financial and cultural industry, cultural trade industry” industrial layout, to enter the national top 30 cultural enterprises, with many innovative achievements in the show a new image of the development, produced extensive influence.

The company’s main business covers books, periodicals, electronic publications, audio-visual products and other printed products such culture media products of editing, publishing, distributing and marketing, business scope also includes printing material purchase and sale, copyright trade and foreign publishing, distribution, printing trade, Internet publishing, distribution, advertising, exhibition, cultural services, domestic and foreign investment, asset management and operation etc. Business.
Owned enterprises have a strong strength and very high popularity in their industry in the country.

Members of the Publishing Media including Liaoning science and Technology Publishing House, Liaoning Fine Arts Publishing House, Liaoning Electronic Publishing House, volumes publishing company, Liaohai press, Liaoning children’s publishing house, Chunfeng Literature and Art Publishing House, Liaoning Audiovisual Press, Liaoning Province publishing and distribution company, Liaoning printing materials Co., Ltd., Liaoning bill printing Co., Ltd., and Liaoning Xinhua Bookstore Group Co., Ltd. (subordinate Liaoning North publications Distribution Co., Ltd., Xinhua Bookstore North map Bookstore Co., Ltd., Liaoning Foreign Language Bookstore Co. Ltd.) wholly owned subsidiary, branch.

Companies adhere to highlight and strengthen the publishing industry based on the status and further stimulate the creativity of the topic, to effectively support the publishing original, strengthen the cultural connotation of the main building, promote key books, bestsellers, often sell books construction has been continuously made new achievements, create the formation of literature and history books, Chinese classics, medical, architectural design, children’s literature, College of fine arts textbooks etc. characteristics of the press product line, the books reprint rate reached 55%, industry brand influence and competitiveness of publishing continues to expand, general books on the market degree of living in a former national publishing industry.

Simultaneous growth of books varieties scale and benefit scale of textbooks in primary and secondary schools in the northern region, effectively enhance the market share.

Based on the first publication of the whole country, the strategic system of modern publication logistics distribution is constructed, and the central position of the northern regional publication market is established.

The “northeast the first bookstore” — Northern books city based, built up in the province of the market as the main body, the peripheral market in Liaoning for radiation publications retail chain management system.

Promote the operation of printing materials and printing paper business scope, expanding market radiation, the steady expansion of competitive advantage, operating strength in the core position of the Northeast region.